Google’s core algorithm is designed to reward sites that provide a better user experience. Core Web Vitals are an essential part of how Google measures the quality of your site user experience. Website load speed is a very important on page SEO ranking factor.

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As it helps Google (and users) understand what our content is about. Because these keywords come straight from Google, you KNOW that people, some of whom might be your target audience, are searching for them. Analyze their top keywords, backlinks, and organic performance.

Read more about improving your local SEO and boost your foot traffic. The individual SEO score of your website indicates how well the web page complies with search engines’ quality guidelines. One can roughly say, that if the score is higher than 80% it means that the web page is already well-optimized whereas a score below 80% shows that there’s still room for improvement. If the score is below 30% there are severe errors and SEO issues on your website you should definitely deal with. Domain authority helps search engines determine how much they can trust your website. The determining factors for domain authority are things you can’t influence.

Finally, minify HTML, CSS, and JavaScript to reduce file sizes. Removing unnecessary spaces, comments, and formatting speeds up browser transmission and processing. This optimization reduces latency and improves overall loading time. Reducing the number of redirects on your site also improves speed.

• If your page struggles to rank in the top 10, one of the reasons may be that it lacks the information that searchers are looking for.
• Basic technical knowledge will help you optimize your site for search engines and establish credibility with developers.
• They help enhance your pages and make them visually engaging for your audience.

If additional header tags are needed, continue to use the rest of the H4-H6 tags in the same hierarchical order. Fresh content is BHS Links essential for staying relevant in search results. Search engines favor updated pages, especially for topics that change frequently.

In general, you can tell how engaged people are with a page based on its bounce rate. If a high percentage of users leave the page without any of those engagements, that’s a bad sign that you need to figure out and fix. There are many tools, free and paid, that you can use to test the loading speed of a specific page on your site. Google’s PageSpeed Insights tool is a good one for quick tests. If it’s a solid block of dry, boring text on a topic that only a small handful of people will understand or find interesting, it won’t get any traction.

The more depth of information there is…The more valuable it will be perceived by a search engine’s crawlers. You are creating content with a depth of information that is also enjoyable to read. Add your own expert insights and unique experiences to differentiate your content from every other piece on the same topic. Use tools like Surfer SEO or Frase.io to automatically calculate the perfect length for you based on real SERP data. Over time, as you practice writing more, you’ll get a general feel for writing at a good reading level. That means a middle school student should be able to understand the sentence structure and vocabulary of your content.

Example tactic – Finding relevant subtopics

If that’s true for your store, you’ll have to find another solution. On Shopify, product tags allow you to add filtering options to collection pages, making it easier for shoppers to find exactly the right product. You can also choose to no-index blog tag pages so they don’t show up in search results, thereby meaning they won’t affect your store’s SEO. The good news is, learning how to find orphan pages (and fix them) is easier than you think. And doing so can improve your website structure, visibility, and overall performance in search results, ensuring that it performs at its best. The specter looming over most SEO-related conversations in 2025 is AI.

Keywords that are placed closer to the beginning of the title hold more weight. It’s the first thing Google reads, so it will immediately know the context of your page. This also immediately tells your audience about the subject of your page.